Ejay O’Donnell, the man behind the popular Tacoma_Wa Instagram page, lives and breathes Tacoma. It has about 34,000 followers and is the city’s largest community page for Tacoma. In 2021, O’Donnell has taken his passion for Tacoma to a new level with Project Tacoma, an apparel and accessory company with a twist.
“It is a line of evergreen products that will always be available online, but I will be focusing on doing six to 12 collaborations per year. Each collaboration will be with a person, brand, or company that you may not normally see on a collaboration. The goal is to highlight the person, brand, or company in the form of apparel,” O’Donnell told South Sound in a recent interview.